Instagram Comment Automation

Automatically reply to Instagram comments and send follow-up messages through Instagram DM to engage users directly from your Instagram posts.

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Before You Begin

Ensure your Facebook Page is integrated with your AiChat chatbot. If you have not connected your Instagram account yet, complete the Instagram connection setup first.

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How Instagram Comment Automation Works

When a user comments on a monitored Instagram post:

1. AiChat detects the comment
2. The automation checks if the comment matches your trigger rules
3. AiChat replies publicly to the comment (optional)
4. AiChat sends a private message to the user’s Instagram DM (optional)

Limitations:

• First Level Only: The bot only replies to new comments, not replies made to existing comments.
• DM Limit: To prevent spam, the bot will only send one private Messenger DM per trigger event.

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Configuration Guide

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Step 1: Create & Select Your Post

• Navigate: Go to Flows → Comment Automation and click Create comment automation.
• Name it: Enter an Automation Name and an optional description.
• Pick Content: Select the published or scheduled Posts or Reels you want to monitor. You can use the search bar to find posts by their post caption or ID.

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Step 2: Define the Trigger

Decide exactly what a user needs to type to start the automation.

• Rule Type: Choose Any Comment (triggers for everyone) or Keywords (triggers only for specific words).
• Keywords: List variations like “#interested”, “price”, or “details”.
• AI Matching: Enable Contextual Matching so the bot understands intent even if the user has a typo.
• Media (Optional): You can require users to include an Image or Video in their comment to trigger a response.
• Fallback: Set a Default Reply for comments that don’t match your keywords or arrive outside of your schedule.

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Step 3: Set Your Responses

Choose how the bot will interact with the user.

• Public Reply: Type a message that appears directly under the user’s comment (e.g: “We’ve sent you a DM!”).
• Private DM: Select a Custom Message or a pre-made Automated Flow to be sent to the user’s Messenger inbox.
• Note: Only one Messenger DM can be sent per trigger.

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Step 4: Schedule & Launch

Review your settings and turn the bot on.

• Timing: Choose to Start Immediately or Schedule for later with a specific date and time.
• Activate: Click Activate Automation to go live.

Once activated:

• Users can trigger the automation by commenting on the selected post
• Public replies will appear automatically
• Messenger messages will be delivered based on your response setup

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Test the Automation

After activation:

1. Open the monitored Instagram post
2. Add a test comment
3. Verify:
   • The public reply appears correctly
   • The Instagram DM is delivered
   • Keywords trigger correctly
   • Media requirements work as expected

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Campaign Best Practices

To avoid multiple automated responses being triggered for the same user comment, avoid creating campaigns that use:

• The same Instagram post
• The same keywords
• Overlapping campaign dates

Example: If two campaigns use the keyword DM on the same Instagram post during overlapping periods, multiple automated replies or DM flows may be triggered for the same comment.